ShoutSmith
Join the waitlist

← All posts

#organic-social

A dark graphic of an amplitude waveform with an ember peak, titled Hook Shapes
Playbook

Hook Shapes That Work, Whatever You Make

The opening line decides whether anyone sees the rest. Here are the hook shapes that keep working — with examples for apps, SaaS, local businesses and newsletters.

Read post →
An illustrated robot presenting itself on a small stage while a human hand holds an approval stamp, with two phones showing vertical video feeds nearby.
The Lab

Introducing the Lab: We're Marketing This Platform in Public

We built an AI marketing platform. Now we're using it to market itself on TikTok and Instagram, publishing honest weekly reports with predictions, actuals, and failures.

Read post →
Illustration of a phone playing a photo slideshow with app screenshot cards fanning out from the screen
Playbook

TikTok Photo Mode for Apps: The Underrated Slideshow Format

TikTok photo mode lets you post multi-image slideshows that get real reach without filming video. Here's how indie devs use it to market apps.

Read post →